With a deep passion for holistic wellness and a love for all things home,

I’ve discovered my creative sweet spot at the intersection of these industries, where thoughtful design meets meaningful strategy.

Hi there—I’m Madison,

An art director with over a decade of experience in creative strategy, design, and brand development.

Throughout my work with start-ups, agencies, and freelance clients, I’ve developed a deep understanding of industries like real estate, construction, wellness, and home improvement. Each project has taught me what it takes to help brands thrive—aligning creative ideas with real business goals and crafting identities that truly resonate. I truly love working with passionate studio owners to transform their visions into polished, impactful realities that deliver both clarity and long-term success.

Personal Ethos

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Personal Ethos //

I’m driven by a love for community and the belief that creativity is a powerful tool for transformation.

I’ve dedicated myself to fostering growth by leading a local freelance community, mentoring creatives, teaching college courses, running internship programs, and developing resources for freelancers and entrepreneurs.

Collaborating with communities like Freelancing Females has given me valuable insights into what freelancers and creatives need to thrive—from healthcare and education to strong networks and resources.

Having the right tools and resources is essential for studio owners and creatives to thrive. By offering accessible, budget-friendly solutions, I aim to bridge the gap between ambition and execution, making it easier for businesses to flourish without overextending their resources.

beyond the WORK

Art & Music

Composing piano pieces is my favorite way to unwind, and I hope to score a film someday. I also enjoy drawing and painting, letting creativity flow!

Exploring Nature

I love the local trails and finding little adventures close to home with my dog, Luna. But I am also I’m just as likely to be curled up inside watching movies when it’s wintertime!

Chasing Curiosities

I love diving into spirituality, psychology, art history, and philosophy. Traveling to new places, museums, new food, and photography

Tell me about

your project

Kind Words

  • She took the time to really learn the essence of my business and my goals and was able to deliver a modern, beautiful website

    Madison did an incredible job building the website for my business. She took the time to really learn the essence of my business and my goals and was able to deliver a modern, beautiful website that clearly communicated my brand, business and was a very user friendly site to navigate. Madison made the process really easy for me and was great collaborating and incorporating me at every point of the process. Highly recommend!

    Karen C.

  • I've had the privilege of working with Madison for several years now, and I can confidently say that she is an outstanding freelance designer.

    Not only is Madison a true professional, but she's also a pleasure to work with. Her ability to understand our unique needs and translate them into stunning visuals sets her apart. I've recommended Madison to numerous friends and colleagues, and they've all been thrilled with the results she's delivered.

    Tia M.

  • Her response time was quick and communication was clear. Cannot recommend enough!

    Madison was incredibly creative and knowledgeable. Her response time was quick and communication was clear. Cannot recommend enough! She did a great job with the rebranding for my company.

    Kelsey A.

  • She was professional, responsive and helpful, and she delivered a beautiful custom website.

    Madison did a beautiful job redesigning my Squarespace site! I just rebranded my business and with minimal direction, Madison was able to take my brand guidelines and my vision and create EXACTLY what I was looking for! She was professional, responsive, and helpful, and she delivered a beautiful custom website. I highly recommend her to anyone who is looking for a website design!

    Christa B.

  • She did a great job with our business rebrand and website and we look forward to continuing to work with her.

    Madison has been great to work with! She is friendly, professional, and quick to respond. She did a great job with our business rebrand and website and we look forward to continuing to work with her.

    Laura S.

Art Direction for Home & Wellness Brands

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Art Direction for Home & Wellness Brands //